Mobile phone shipments declined for the third consecutive quarter
Indian IT spending will grow by 13.8 per cent in 2022 down from 25.3 per cent in 2021. IT spending includes spending on hardware, software, and IT services excluding telecom spending, business services, and some emerging technologies, which are included in the ICT Spending taxonomy. The overall drop in IT spending growth considers the recovery sentiment pervasive in Q1 2022 and the drag due to the weakening economic scenario in Q2 2022 onwards. The contraction in IT spending is due to reduced consumer technology spending. Enterprise technology spending is stable as enterprises continue to protect their budgets and are managing by reallocating resources to needed items.
“Based on the current forecast of a mild global recession, we expect IT spending of Indian enterprises to demonstrate resilience in the short term,” says Vinay Gupta, Research Director, IT Spending Guides, IDC Asia/Pacific. “Indian enterprises continue to focus on their digital innovation initiatives, business operations resiliency, and customer experience programs. However, enterprises are keeping a sharp eye on global events,” he added.
Enterprise IT spending has been stable as businesses continue to protect IT budgets in the short term. An ongoing IDC survey of Indian enterprises indicates that, on average, six out of seven enterprises either plan to keep or increase their 2022 IT budgets to what was initially planned. Despite the increasing cost, demand for IT infrastructure, software, and IT services is not slowing down. Digital transformation and IT modernization are prioritized to increase or maintain the competitiveness and efficiency of business operations. Spending on cloud, security, AI, and automation will grow as enterprises transform themselves to be future-ready. Spending on digital transformation is expected to grow by 19.6 per cent in 2022 as per IDC’s Worldwide Digital Transformation Spending Guide released in April 2022.
Consumer IT spending, which recorded strong growth in 2021, is under pressure. Sales of PC, notebooks, hardcopy peripherals, and tablets are expected to grow, albeit at a subdued pace this year due to less pent-up demand and the tail end of buying cycle, which started in 2021 due to the pandemic. Mobile phone shipments declined for the third consecutive quarter in Q2 2022. Mobile phones constitute almost 60-65 per cent of consumer technology spending in India. High prices due to rising inflation and unfavorable exchange rates will negatively impact the spending on mobile phones and, thus, the overall consumer technology spending growth. Even after considering the festive period of heavy promotional discounts in Q3 and Q4 of 2022, overall market growth by shipment and value for mobile phones, PC, and notebooks will be lower than that of 2021 and reach pre-pandemic levels. Expectations are that introducing 5G services in urban areas will induce mobile device refresh, albeit at a higher price point.
The post-pandemic recovery of the Indian economy in late 2021 and early 2022 faces multiple headwinds. Inflation, global geopolitical tensions, devaluation of the rupee against the US dollar, a slowdown in global growth, and increasing interest rates are risks to economic growth. They are increasingly interwoven and uniquely impact each Indian business. The risk of recession worldwide has continued to rise amid increasing inflation and the expectation of a tightening monetary policy. The Indian economy faces similar challenges and enterprises are turning cautious during these uncertain times. Expectations are that India’s GDP growth will be at risk in 2023 given the global headwinds, slowing down IT spending growth. A lot will depend on RBI’s monetary policy going forward and the government’s public CAPEX push, industrial capacity utilization, and improvement in the infrastructure sector.
