Providing distributors and retailers with a secure mobile experience for managing orders and deliveries.
Coca-Cola Europacific Partners (CCEP Indonesia) chosen 8×8’s CPaaSSMS API to provide distributors and retailers with a secure mobile experience for managing orders and deliveries. This is the its next steps towards digital transformation, as part of its efforts to the front end of the business, the company launched the Klik Toko app as an integrated digital solution for all Business-to-Business (B2B) customers in Indonesia.
CCEP is one of the leading consumer goods companies in the world, operates eight manufacturing facilities in Indonesia, selling and distributing seven categories of non-alcoholic beverage brands to serve more than 450,000 large and small retail outlets in the world’s fourth most populous country.
“Our customers, including general trade outlets, are the most important and vital part of our business, and we are committed to create the opportunity to provide a fast and a superior service for them, including investing in digital technology. Klik Toko is one of the central elements of our transformation efforts as we invest in making it easier for our partners to do business with us,” said Lakshman Peiris, Marketing Director of Coca-Cola Europacific Partners Indonesia. “The partnership with 8×8 enhances Klik Toko’s security while accelerating and automating user verification. In addition, this delivers a great onboarding experience, allowing users to securely use the app and gain the benefits offered through Klik Toko.”
CCEP Indonesia partnered with 8×8 to deploy multi-factor authentication services for the Klik Toko app to ensure data and systems are accessed securely. When a person creates or logs into a Klik Toko account, the 8×8 SMS API enables user verification by connecting the app to CCEP Indonesia’s back-end systems. A one-time password (OTP) is generated and sent to the user via a SMS message, which must be entered within a specific timeframe to gain authorized access to the account.
The Klik Toko app has seen increasing adoption since being launched while providing CCEP Indonesia with operational efficiencies as well as being great for business partners. “A well-designed app with great collaboration capabilities helps to create a safe and convenient way in building strong communication and engagement with customers,” Peiris added. “We’re looking forward to evaluating results and seeing how we can utilize other 8×8 CPaaS capabilities in the future as usage increases.”
In June CCEP announced that it would become a digitized bottler, helping the company to deliver sustainable growth and create value for our customers and stakeholders. The My.CCEP.com, customer portal was an example of how we are using this investment to transform our digital platforms – particularly as almost 75% are now using online platforms to run their business.
